According to Counterpoint market research, the vanilla iPhone 15 was the best-selling smartphone in the world in the third quarter of this year. The handset is followed by its siblings, the iPhone 15 Pro Max And 15 Pro.
However, Samsung grabbed more spots in the top 10, many of which are occupied by the company’s budget Galaxy A series. The Galaxy S24 ranked tenth, outperformed by Xiaomi’s Redmi 13C.
In total, these 10 smartphones accounted for an impressive 19% of total sales in the September quarter.
There is a noticeable shift in consumer demand as users are now looking for more expensive phones, including in emerging markets. Thanks to reasonable trade-in offers and local financing schemes, the iPhone 15 Pro and 15 Pro Max are seeing significant growth in those markets.
Samsung’s Galaxy S24 is the first phone from the Galaxy S series to reach the top 10 of the third quarter since 2018.
Xiaomi’s Redmi 13C builds on the success of its predecessor, the Redmi 12C, as it offers better specs than the vast majority of its competitors in this segment.